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From March 21, 2024 to May 31, 2024

David Reimondo. Cromofonetica

Mazzoleni, Torino
21 March  – 31 May 2024
Opening: Thursday 21 March 2024, 6pm – 10pm

Mazzoleni presents the second solo exhibition by David Reimondo (Genoa, 1973; lives and works in Milan), following the success of  the exhibition Il muscolo del pensiero è il cervello (The muscle of thought is the brain) in 2019, with Reimondo’s signature series Etimografie.

DAVID REIMONDO. Cromofonetica will explore the artist’s Cromofonetica, a neologism coined by Reimondo to describe his research into a new and personal theory of colour.

 

Video

 — and I, like a stanza in a poem written in an unknown foreign tongue, am shaken to the core.

Conquest of the useless: reflections from the making of Fitzcarraldo, Werner Herzog, 2009.

 

Neuropsychiatric studies and archaeological research have revealed, in recent years, that not only in the moment of birth can we associate meaning with primordial symbols (the stylised shapes of a face, for example: two points and a straight line arranged in an oval), but that man was a pictor, before sapiens: the Neanderthals were already using colours and pictograms, proving that shapes and colours are the basis of pre-verbal communication.

On the occasion of the exhibition, the first monograph dedicated to David Reimondo will be published, edited by Silvana Editoriale, with texts by Ilaria Bernardi, Milovan Farronato, Federico Leoni, Gaspare Luigi Marcone, Andrea Moro and Federico Vercellone.

David Reimondo, b. 1973
Onda_CF (Onda Cromofonica), 2017
Glicée print on cotton paper, loudspeakers and mp3 player
90 x 225 cm - 35 3/8 x 88 5/8 in

Reimondo’s work focuses on the human being. With his consistent research into the body of work Etimografia – another of his neologisms – Reimondo carries out a complex exercise of cultural de-training towards a linguistic tabula rasa that has led him to invent a new sign and phonetic system. With Cromofonetica therefore, the language is reborn in a new phonetic grammar that, thanks to the use of syllables connected to colour, expresses this new theory of colours and the interaction between them in an intuitive and primordial way.

With playful wisdom and a rigorous, precise and aesthetically highly curated rendering,  Reimondo’s exhibition presents the corpus of the Cromofonetica: from Etimo-Cromofonetica (2019), large-scale installation work, to Onda Cromofonica (2017) and Colorful (2016 – 2024), in which the immersion of the viewer’s senses is already total, up to the site-specific works produced for the exhibition in which the sound, visual and intellectual experience reaches its maximum expression, involving and surprising visitors with unexpected presences always linked to the universe of colour.

David Reimondo, b. 1973
CMF-COMP-QUA_ID, 2017
Acrylic paint on cotton paper, speakers and mp3 player
40 x 35 cm - - 15 3/4 x 13 3/4 in
David Reimondo, b. 1973
CMF-COMP-TRI_LA, 2017
Acrylic paint on cotton paper, speakers and mp3 player
40 x 35 cm - - 15 3/4 x 13 3/4 in
David Reimondo, b. 1973
CMF-COMP-QUA_ÈN, 2017
Acrylic paint on cotton paper, speakers and mp3 player
40 x 35 cm - - 15 3/4 x 13 3/4 in
David Reimondo, b. 1973
CMF-COMP-CER_ID, 2017
Acrylic paint on cotton paper, speakers and mp3 player
40 x 35 cm - - 15 3/4 x 13 3/4 in

The exhibition will revolve around new artworks dedicated to the protagonists of Art History. Each piece features an open book showcasing a specific work. The artist analyses the works main colours and through the use of a system of speakers placed inside the case that houses the publication, broadcasts its ‘chromatic description’. This sound possesses a unique and distinctive character for each work, reinstating the artist’s interpretation. Using the Cromofonetica ‘language’, the artist creates new and immersive works, offering a new way to experience these volumes and the works depicted in them.

David Reimondo, b. 1973
Georges Seurat , 2023
Book, wood, glass and mp3 player
57 x 77.2 x 10.5 cm - - 22 1/2 x 30 3/8 x 4 1/8 in
David Reimondo, b. 1973
Gina Pane, 2024
Book, wood, glass, speakers, mp3 player
64 x 49 x 10 cm - 25 1/4 x 19 1/4 x 4 in

Gallery

As part of the educational project ‘IED X Mazzoleni Art – David Reimondo’s Exhibition’, the second-year students of the IED Turin Course in Graphic Design developed new strategies for the promotion of David Raimondo’s exhibition for  Mazzoleni – Torino.

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